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This are some of the emotions of how I want to make people feel when I work with them in business. Often when those I work with experience these emotions I often experience the same myself so it is completely win/win, the latter is an added bonus.
Have you thought about it for your own business or professional life? How do You make People Feel?
I have been contemplating what the visitor experience is like when you first visit my blog Passion to Profits (FleurAllen.com) as I work through the 12 month Super Affiliate Challenge I am a part of. This means considering restructuring some pages and content to make more sense and to have a more natural flow with the visitor in mind.
I also read an article by my mentor Kyle reminding us all about the KISS approach (Keep it Simple…) the very next day I saw this quote multiple times on social media:
I’ve learned that people will forget what you said, people will forget what you did, but People will never forget How you made them Feel….” by Maya Angelou Source
I don’t know about you but I felt that was a sign for me to stop just contemplating changing the structure of my blog (mainly the Start here and About pages) and to take action and to just do it! I have been in business for over 10 years. While I have seen and read and often contemplated this quote before. For whatever reason, it sunk in that day.
So I have begun that process (your comments to below describing your visitor experience is very welcome too)
How can we influence how people feel with an online business and online interactions I hear you ask?
I believe as long as our communications are based on the same values we use and uphold in face-to-face communications then you are well on your way to developing a meaningful and sincere relationship with your visitors, subscribers and clients. What I mean by this is for example:
- Calling people by name (where known) when you communicate with them
- Clarifying questions and what people need by paraphrasing back to them what they are asking (especially helpful in live chat situations)
- Being patient, not jumping to conclusions
- Treating people with respect and not engaging in ‘keyboard warrior‘ exchanges. Always resolve these situations privately not on public forums.
- Respond to email questions personally and not rely 100% on automated messages to answer questions
- Be open to feedback
- Be sincere in all that you do
- Remember that behind every social media like, website comment and online purchase is a human being and
- Share you passion and love for what you do
- Be uniquely you. Respecting who you are and those you interact with.
I think in business and in both your professional and personal lives it is important to be mindful of how you make people feel with your interactions. Keeping this top of mind can subtely guide you through the ups and downs of business (and life in fact) and keep you close to what is ultimately important to you.
Please share in the comments below the online businesses and experiences where you experience and feel positive emotions. Let’s celebrate and honour those that are doing it right: